Lamborghini Urus 2025
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Lamborghini Urus 2025

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The Super SUV Redefined

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Blazing New Trails in Performance and Luxury


Introducing the Lamborghini Urus 2025

The 2025 Lamborghini Urus is the ultimate expression of a high-performance SUV, combining Lamborghini’s signature design with exceptional power and versatility. As the pioneer of the Super SUV category, the Urus seamlessly blends breathtaking speed with everyday practicality, making it a masterpiece for road and adventure enthusiasts alike. Launching in the third quarter of 2025, the Urus is ready to dominate any terrain with style.

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Dynamic and Bold Design

Where Performance Meets Elegance

Exterior:

  • Aggressive Styling: The sharp lines and muscular stance of the Urus convey unbridled power and elegance.
  • Aerodynamic Efficiency: Enhanced front air intakes and a redesigned rear diffuser improve airflow and cooling.
  • Lightweight Materials: The Urus boasts a carbon-fiber and aluminum body, offering both durability and reduced weight.
  • Signature Lamborghini Touches: Featuring the iconic hexagonal grille, Y-shaped headlights, and 22-inch forged wheels with custom finishes.
  • Bespoke Options: Available in bold colors like Giallo Intenso, Verde Selvaggio, and Nero Nemesis, with endless customization options.
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Interior:

  • Italian Craftsmanship: The cabin showcases premium hand-stitched leather, Alcantara®, and polished carbon-fiber accents.
  • Space and Comfort: Accommodates up to five passengers in supreme luxury, with a generous 616 liters of cargo space.
  • Panoramic Sunroof: Lets in natural light, enhancing the sense of space and refinement.
  • Driver-Centric Design: Features customizable digital cockpit displays and intuitive haptic-touch controls.
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Innovative Technology and Intelligent Systems

Redefining the Driving Experience

  • Infotainment: Lamborghini’s LIS 2.0 system offers a seamless interface with navigation, entertainment, and connectivity.
  • Immersive Sound: Equipped with a Bang & Olufsen 3D Premium Sound System, delivering concert-level audio.
  • Intuitive Connectivity: Includes Apple CarPlay®, Android Auto™, and Amazon Alexa® integration for hands-free convenience.
  • Enhanced Driver Assistance: Features advanced systems like adaptive cruise control, lane-keeping assist, and 360-degree parking cameras.
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Performance That Breaks Boundaries

Unleashing the Soul of a Supercar in an SUV

The 2025 Lamborghini Urus remains at the forefront of the Super SUV category with its unparalleled performance:

  • Powertrain Highlights:
  • A 4.0L twin-turbocharged V8 producing a jaw-dropping 666 horsepower and 627 lb-ft of torque.
  • An 8-speed automatic transmission ensures precise and seamless shifts.
  • Performance Stats:
  • 0-60 mph: Achieved in an astonishing 3.3 seconds, setting a new benchmark for SUVs.
  • Top Speed: Reaches up to 190 mph, making it the fastest SUV in its class.
  • Off-Road Capability:
  • Terrain Selector: Offers six driving modes, including Strada, Sport, Corsa, and off-road settings like Sabbia (Sand) and Neve (Snow).
  • Adaptive Air Suspension: Adjusts ride height to conquer rough terrain while maintaining exceptional handling.
  • All-Wheel Drive System: Provides superior traction and control in any condition.
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Sustainability Meets Power

Innovating for a Greener Tomorrow

  • Mild Hybrid System: The 2025 Urus features an optional mild-hybrid powertrain, enhancing efficiency without compromising performance.
  • Eco-Friendly Materials: Incorporates sustainable and recyclable materials throughout its design.
  • Aerodynamic Innovations: Reduces drag and optimizes fuel efficiency, improving both performance and sustainability.
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Safety at Every Speed

Confidence Built Into Every Journey

  • Carbon-Ceramic Brakes: Provide unparalleled stopping power, even under the most demanding conditions.
  • Comprehensive Safety Suite: Includes lane departure warning, collision avoidance, and advanced stability control systems.
  • 360-Degree Awareness: Surround-view cameras and sensors enhance visibility and safety for both city and off-road driving.
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Models and Pricing

A Super SUV for Every Taste

The 2025 Lamborghini Urus is available in three distinct trims to suit your preferences:

  1. Urus Base Model: Iconic performance with a focus on core features.
  2. Urus S: Enhanced styling, upgraded technology, and additional luxury options.
  3. Urus Performante: Track-focused upgrades, including weight reduction and advanced aerodynamics.
  • Starting Price: From $250,000, with fully loaded configurations reaching $325,000 or more, depending on customizations.
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Exceeding Expectations

The 2025 Lamborghini Urus represents a bold step forward in the evolution of the Super SUV, merging breathtaking performance, luxurious comfort, and cutting-edge technology. Whether on the road, the track, or the trail, the Urus proves there’s no limit to what an SUV can achieve.

Lamborghini Urus 2025: Power Without Compromise.

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